I'd Love You to Be a Guest
on B2B in Flux

While everyone in sales and marketing is chasing visibility on AI and LLMs, I’m talking to the people who actually make the decisions.

Show Them How Decisions Really Get Made

~20 minutes

Video + Audio

Spotify & all platforms

What is The Podcast About?

B2B in Flux is a podcast for CMOs and senior marketers who’ve forgotten what it’s like to actually talk to the ‘real people’ they’re trying to reach.

It’s 20 minutes with someone like you, a senior executive who’s been in the room when the big decisions happen. The goal is to help tech marketing leaders better understand how executives like you evaluate big transactions, how internal opinions form, and where marketing genuinely helps or hinders.

The audience is senior B2B marketers who want to understand the real humans behind the personas in their decks.

See What It's Like

Here’s a short clip from a recent episode so you can see the vibe:

Here's a short clip from a recent episode so you can see the vibe:

How B2B Buying Decisions Really Get Made: CEO #2

Kris Bondi

Chief Executive Officer & Co-founder at Mimoto

How B2B Buying Decisions Really Get Made: CEO #2

Kris Bondi

Chief Executive Officer & Co-founder at Mimoto

How B2B Buying Decisions Really Get Made: CEO #2

Kris Bondi

Chief Executive Officer & Co-founder at Mimoto

How B2B Buying Decisions Really Get Made: CEO #2

Kris Bondi

Chief Executive Officer & Co-founder at Mimoto

"The marketing industry has become so focused on AI and on appearing within LLMs that I feel we've forgotten the humans within the companies we target. This series is a reminder."

— John Wilkes, Co-Founder, Somebody Digital

Here's How It Works

1

Book a time

Pick a slot that works for you. I'll book 45 minutes on your calendar — 10 minutes to settle in before we start, 20 minutes for the conversation, and buffer in case we're on a roll.

2

Get your questions in advance

We'll send them over so you know exactly what to expect. No surprises.

3

10 minutes to settle in

We'll jump on early to chat and get comfortable before recording.

4

Record the conversation

~20 minutes of relaxed video conversation. Think coffee chat that happens to be recorded.

5

We handle the rest

Editing, production, publishing — all taken care of. We'll send you clips to share on your own channels too.

The Kind of Things We'll Talk About

Questions are tailored to your role and experience. Here’s a flavour:

Item One

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Item Two

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Item Three

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