Blog
Open letter to all CMOs
Dear CMOs, There are three simple things that should be on your marketing radar right now: Core Web Vitals. Have We Made Necessary Adjustments for Core Web Vitals updates? If Not, We Must Act Now! In summary, since last year, Google has been signalling changes about the way they
Remote working works but we need to replicate relaxed office chat
Remote working works but we need to replicate relaxed office chat If remote working fits your business but you’re still figuring on how to replicate that relaxed office chat. We’d love to hear from you. Because we are too! Our Co-Founder, Tobias La Cour shares his views on a new
SEO Insights: Tips To Deliver Great Results
Content IS King. But it’s not the only thing! Last week, Stephan Marais, Somebody Digital’s SEO Expert shared some valuable SEO business advice at the Figaro Digital Marketing Summit. Here we share a summary of his top tips to help your content deliver better results. Myth buster No. 1 Content on
Spotlighting HealthTech Innovators on World Health Day
Today is World Health Day. After a year like no other, its become clear to all of us that access to medical support and healthcare is not equal or universal across the world. Its something the World Health Organisation are trying to change. On this focus day, they want all
Egg-cellent e-commerce for Fabergé
Oh yes! For us Brits, the Easter Spring break has finally arrived. Doesn’t it feel like we’re all coming out of a long dark winter? Time to spoil ourselves and indulge in some naughty and fabulous chocolate treats. And speaking of fabulous egg shaped gifts – is anyone expecting
What 10,000 online shoppers reveal in survey
10,000 Europeans reveal their online shopping habits & expectations We’ve now been in lockdown for a year but with the good news that we are moving towards a way out and some kind of freedom again! So time to look towards the future and understand what economic and cultural shifts
8 Weeks To Perfect Your Ticket Sales Strategy!
It’s official(ish)! This week marks the 8-week countdown for us all being able to enjoy live indoor and outdoor events again. Despite many festivals already sold out, there are many still available such as Camp Bestival in July, Reading & Leeds in August and the iconic Isle of Wight Festival
My Life in Digital by our Head of CRO
Happy International Womens’ Day! A moment to celebrate female achievement, spotlight role models and inspire the next generation of female change makers to fulfill their potential and passions – whatever those may be! We thought it would be great to catch up with Lydia Wright, our Head of CRO to
Build the best possible journey! Top tips for savvy travel operators
Its a travel stampede. A run for the sun. A crazy rush to secure that new, rare and precious commodity, a holiday away from home. However you describe this countdown from lockdown to check in, travel options are now open and no travel operator should get left behind. But
A Beginner’s Guide to A/B Testing in Adobe Target
Last time on Somebody Digital, we posted a basic tutorial for people wanting to get started with testing in VWO. In this tutorial, we discussed how you could set up an A/B test in this software, as well as how things like variations and goals worked in the context of