Gold Award Winners at the 2024 UK Search Awards

Onefinestay - TRAVEL SEO CASE STUDY

Call 999, Onefinestay is 🔥🔥🔥

79%

Increase in successful bookings

63%

Increase in qualified leads

105%

Increase in ranked search terms with transactional intent

36%

Increase in Top 10 ranked search terms with transactional intent

By implementing

✓ High-quality SEO
✓ Website migration
✓ Improved infrastructure
✓ New website features

we were able to increase qualified leads by 63%
By creating SEO optimised pages for their website using

extensive SEO research regarding new- and sub-destinations,

we were able to increase qualified leads by 63%

By creating a targeted blog that followed SEO research and guidelines, focussing on long tail keywords,

we were able to increase ranked search terms with transactional intent by 105%

Optimisation is key to success

Through our complementary optimisation efforts, we were able to achieve a 36% increase in top 10 ranked search terms with transactional intent.

From Good To Great

The key learning in this SEO case study was the immense impact that solid SEO research can have on implementation and results. Our research findings guided everything from the website’s design, to the restructuring of the information hierarchy, to the length and focus of content that was posted on the blog.

And for Onefinestay, it really paid off!

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